Job Title: Brand Manager
Organisation: Nile Breweries Limited
Duty Station: Kampala, Uganda
About US:
Nile Breweries Limited is a leading beverage company in Uganda and a subsidiary of SABMiller, the second largest brewing group in the world. We aim to provide for a variety of career paths and patterns of working, a good work-life balance and comprehensive employee benefits.
Job Summary: The Brand Manager will develop brand plans that contribute to the delivery of the overall business goals.
Key Duties and Responsibilities:
- Amongst other duties, the job holder will be responsible for the following
- Analyze data for insights & articulates brand issues and opportunities
- Articulate goals & objectives consistent with the role of the brand
- Implements winning activity plans which deliver brand strategy and objectives & in line with creative platform
- Deliver, measure and evaluate activities which win in the market to optimize performance and marketing spend effectiveness
- Project management to deliver activation on time & on budget
- Manage the timely delivery of all marketing materials required for the annual integrated brand channel plan
- Clear communication of activities & execution standards to channel & sales
- Conduct brand performance analysis
- Understanding of profit pools & value chain to recognize value drivers
- Manage internal and external stakeholders and drive excitement for the brand and its activities.
- Lead the development of the brand strategy based on agreed market opportunities and align the relevant stakeholders on the strategy
- Lead the development and execution of 360 integrated activities leveraging the agreed strategy and core creative idea
Qualifications, Skills and Experience:
- The applicant must hold a Bachelor’s Degree in Business, Marketing, Communication
- In depth knowledge of Marketing, branding and relevant management experience (more than 2 years) in the same functional domain or other related positions preferably FMCG
- At least two years of relevant experience, preferably brand experience
- Ability to persuade and get results
- Ability to apply knowledge of the business, customers and consumers to bring new ideas to the company
- Passionate, self-starter who works with energy and enthusiasm and stays focused when faced with change, obstacles and setbacks
- Good written and verbal communication
- Strong analytics and problem-solving skills
- Executes with clarity of direction, discipline and sense of urgency to get things done
- Action and results oriented
- Considers diverse perspectives when faced with complex problems
How to Apply:
All interested candidates who meet the above specifications should apply at the link below.
Deadline: 12th November 2023
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