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2 USAID Brands Officer Job Opportunities – Uganda Health Marketing Group Ltd. (UHMG)
Job Title: Brands Officer (2 Job Placements)
Organization: Uganda Health
Marketing Group Ltd. (UHMG)
Marketing Group Ltd. (UHMG)
Project Name: USAID/Uganda
Social Marketing Activity
Social Marketing Activity
Duty Station: Kampala,
Uganda
Uganda
Reports to: Social Marketing
Manager
Manager
About US:
Uganda Health Marketing Group Ltd. (UHMG) is a Company Limited by
Guarantee, whose Vision is “A good life for all Ugandans.” We envision a
Ugandan society with good life, when products and services in Reproductive
Health, HIV, Malaria and Child Health are accessible, affordable and
effectively utilized by all those in need.
Our Mission is “To improve the quality of life of Ugandans, through the
provision of superior and affordable health care solutions.” Our Core Values are; Integrity, Transparency,
Accountability, Teamwork, Excellence, Flexibility, and Equity.
Guarantee, whose Vision is “A good life for all Ugandans.” We envision a
Ugandan society with good life, when products and services in Reproductive
Health, HIV, Malaria and Child Health are accessible, affordable and
effectively utilized by all those in need.
Our Mission is “To improve the quality of life of Ugandans, through the
provision of superior and affordable health care solutions.” Our Core Values are; Integrity, Transparency,
Accountability, Teamwork, Excellence, Flexibility, and Equity.
About USAID Project:
UHMG was awarded the USAID/Uganda Social Marketing Activity, a
four-year cooperative agreement for a health sector-wide program. The program’s
goal is to contribute to a reduction in new HIV infections, total fertility,
maternal and child mortality, malnutrition and malaria, and to improve access
to family planning. This four-year activity aims to improve utilization of and
increase the uptake of health-related social marketing products and services
among under-served Ugandan consumers and communities in rural and urban areas.
four-year cooperative agreement for a health sector-wide program. The program’s
goal is to contribute to a reduction in new HIV infections, total fertility,
maternal and child mortality, malnutrition and malaria, and to improve access
to family planning. This four-year activity aims to improve utilization of and
increase the uptake of health-related social marketing products and services
among under-served Ugandan consumers and communities in rural and urban areas.
Job Summary: The Brands Officer
will mainly provide professional support in the development, implementation,
and monitoring of the activities and performance of the UHMG brands as per the
set brands strategies. The Brand strategies will be based upon robust consumer
insights that will unlock the future potential of the USAID Brand Portfolio.
S/he will assist the Social Marketing Manager in the development of brand
marketing plans and associated budgets, and in the areas of brand innovation,
promotion and management, and shall work closely with the field teams to ensure
that all brands field activity plans are communicated and incorporated into the
monthly field activity plans. The incumbent will assist in ensuring achievement
of the planned volumes, market share, brand health measures and marketing
budget, and hence will require a fast learner, self-driven, seasoned and
experienced person with skills to manage and oversee these technical areas. The
person should have the capacity to work under minimum supervision and maintain
a clean administrative and transparent system while adhering to set procedures.
S/he should be detail and results-oriented, have strong conceptual, analytical
and reporting skills with expertise in information gathering, analysis and
timely reporting, be proactive in instituting innovative, sustainable, and
cost-effective interventions, and work dedicatedly to fulfill the
organization’s goals, while upholding the Core Values of UHMG
will mainly provide professional support in the development, implementation,
and monitoring of the activities and performance of the UHMG brands as per the
set brands strategies. The Brand strategies will be based upon robust consumer
insights that will unlock the future potential of the USAID Brand Portfolio.
S/he will assist the Social Marketing Manager in the development of brand
marketing plans and associated budgets, and in the areas of brand innovation,
promotion and management, and shall work closely with the field teams to ensure
that all brands field activity plans are communicated and incorporated into the
monthly field activity plans. The incumbent will assist in ensuring achievement
of the planned volumes, market share, brand health measures and marketing
budget, and hence will require a fast learner, self-driven, seasoned and
experienced person with skills to manage and oversee these technical areas. The
person should have the capacity to work under minimum supervision and maintain
a clean administrative and transparent system while adhering to set procedures.
S/he should be detail and results-oriented, have strong conceptual, analytical
and reporting skills with expertise in information gathering, analysis and
timely reporting, be proactive in instituting innovative, sustainable, and
cost-effective interventions, and work dedicatedly to fulfill the
organization’s goals, while upholding the Core Values of UHMG
Key Duties and Responsibilities:
The Brands Officer will be specifically responsible for the following
tasks:-
The Brands Officer will be specifically responsible for the following
tasks:-
·
Work in liaison with the Social Marketing
Manager to develop and implement brand strategies with the aim of growing
awareness, demand and market share in line with the marketing plan.
Work in liaison with the Social Marketing
Manager to develop and implement brand strategies with the aim of growing
awareness, demand and market share in line with the marketing plan.
·
Provide support in formulating and conducting
brand promotional activities to increase customers and consumers’ product
knowledge and support secondary shelf off-take in the trade.
Provide support in formulating and conducting
brand promotional activities to increase customers and consumers’ product
knowledge and support secondary shelf off-take in the trade.
·
Work to build brand equity through proper
planning, execution and evaluation of various brand promotional activities as a
brand custodian, and assisting in the planning, execution and evaluation of
various marketing activities.
Work to build brand equity through proper
planning, execution and evaluation of various brand promotional activities as a
brand custodian, and assisting in the planning, execution and evaluation of
various marketing activities.
·
Support partnerships with key corporate
organizations and Social Enterprise Organizations (SEOs) to increase uptake.
Support partnerships with key corporate
organizations and Social Enterprise Organizations (SEOs) to increase uptake.
·
Build and maintain productive relationships with
the sales and promotions teams, coordinate media and marketing agencies to
ensure full and impactful execution of brand promotion activities.
Build and maintain productive relationships with
the sales and promotions teams, coordinate media and marketing agencies to
ensure full and impactful execution of brand promotion activities.
·
Generate individual brand operational plans,
oversee grass root execution and provide evidence-based and consumer insight
reports to guide innovative strategies.
Generate individual brand operational plans,
oversee grass root execution and provide evidence-based and consumer insight
reports to guide innovative strategies.
·
Ensure that adequate supplies of promotional and
point of sale materials are available and provided to the field implementing
teams.
Ensure that adequate supplies of promotional and
point of sale materials are available and provided to the field implementing
teams.
·
Take part in consumer and market research
activities to address problems, challenges and opportunities to understand why
brand objectives are/are not being met and provide recommendations on consumer
insights, brand health analysis, market review, etc. Identify new business
opportunities for brand growth.
Take part in consumer and market research
activities to address problems, challenges and opportunities to understand why
brand objectives are/are not being met and provide recommendations on consumer
insights, brand health analysis, market review, etc. Identify new business
opportunities for brand growth.
·
Carry out regular market visits to be constantly
aware of ongoing and new activities in the trade. Collect market intelligence
on trends that have an impact on the brands’ performance and develops
appropriate and timely responses to market feedback and quick action to address
issues arising.
Carry out regular market visits to be constantly
aware of ongoing and new activities in the trade. Collect market intelligence
on trends that have an impact on the brands’ performance and develops
appropriate and timely responses to market feedback and quick action to address
issues arising.
·
Undertake any other duties as may be assigned
from time to time by the Social Marketing Manager.
Undertake any other duties as may be assigned
from time to time by the Social Marketing Manager.
Qualifications, Skills and
Experience:
Experience:
·
The applicant for the USAID Project Brands
Officer should hold a Bachelor’s Degree in Commerce, Marketing, or Business
Administration, or related field. Post graduate Diploma in Brand Management,
Sales and Marketing is essential.
The applicant for the USAID Project Brands
Officer should hold a Bachelor’s Degree in Commerce, Marketing, or Business
Administration, or related field. Post graduate Diploma in Brand Management,
Sales and Marketing is essential.
·
Possession of professional qualification /
certification e.g. CIMA is an added advantage.
Possession of professional qualification /
certification e.g. CIMA is an added advantage.
·
A minimum of four years of relevant experience
working in the field of brand marketing experience in FMCG company or donor
environment, with proven track record in areas of brand management, campaign
development, execution and evaluation.
A minimum of four years of relevant experience
working in the field of brand marketing experience in FMCG company or donor
environment, with proven track record in areas of brand management, campaign
development, execution and evaluation.
·
Previous exposure and experience working with
USAID programs will be an added advantage.
Previous exposure and experience working with
USAID programs will be an added advantage.
·
Demonstrable results in previous work
environment should reinforce claims to this experience.
Demonstrable results in previous work
environment should reinforce claims to this experience.
·
Self motivated, focused, disciplined
professional, with the drive and dynamism to work under pressure with competing
deadlines, and possess the ability to make an immediate impact. Possess
excellent communication, interpersonal, analytical and result-oriented skills,
and experience in managing objectives with the customer in mind.
Self motivated, focused, disciplined
professional, with the drive and dynamism to work under pressure with competing
deadlines, and possess the ability to make an immediate impact. Possess
excellent communication, interpersonal, analytical and result-oriented skills,
and experience in managing objectives with the customer in mind.
·
Good judgement, initiative, high sense of
responsibility, tactful, ability to plan, organize and measure outcomes of
interventions. Exemplary and honest, with a high level of energy and integrity,
and able to work under minimum supervision.
Good judgement, initiative, high sense of
responsibility, tactful, ability to plan, organize and measure outcomes of
interventions. Exemplary and honest, with a high level of energy and integrity,
and able to work under minimum supervision.
·
Flexible, innovative, with good record keeping,
communication, presentation, report-writing, and interpersonal skills.
Flexible, innovative, with good record keeping,
communication, presentation, report-writing, and interpersonal skills.
·
Good team player with the ability to make
positive contributions.
Good team player with the ability to make
positive contributions.
How to Apply:
If you believe you match the requirements listed above, please deliver
your resume (CV), copies of certificates, references, and cover letter clearly
indicating position applied for on the “top left-hand side of the envelope”
your resume (CV), copies of certificates, references, and cover letter clearly
indicating position applied for on the “top left-hand side of the envelope”
Send to:
The Human Resource Manager,
Uganda Health Marketing Group Ltd. (UHMG),
Plot 20-21, 27-28, Martyrs Crescent, Ntinda. Kampala. Uganda
Or Deliver the application documents to the UHMG Office Reception.
Deadline: 31st October 2017 by 16:00 hours
(East African time)
(East African time)
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