The Ugandan Jobline

• Ensure that periodical market research activities are undertaken on
  fruit juice market in order to develop and maintain an appropriate product
  mix and marketing strategies
• Putin place a pricing strategy that will ensure effective market
  penetration in the targeted markets and maximize profits for the company
• Organize and manage the launch of the SOFTE brand on the market:
• Promote and position SOFTE brand and products on the market;
• Establish and manage a distribution strategy that will ensure
  effective penetration of SOFTE brand and products in the targeted markets
• Develop and implement an elective export marketing strategy
• Maintain good public and media relations by winning the support al media
  institutions, media managers and reporters;
• Supervise, coordinate and appraise the performance of the marketing
  team
• Ensure that SOFTE teams offer good customer service throughout all
  business interaction with customers
• Perform any other official duties as may be assigned by the CEO

• The applicant must hold a Master’s Degree in Business Administration
  Marketing Option), Marketing or related degree
• A professional membership qualification e.g. Chartered Institute of
  Marketing (CIM) is an added advantage.
• Eight years of experience working as a Marketing or Sales Manager in
  a First Moving Consumer Goods organization.
• Should be result oriented, team player with a high degree of
  professionalism.
• Excellent communication skills
• Proficiency in relevant computer packages
• Should have good leadership skills

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