Head of Marketing, Brands Jobs – Next Media

Job Title: Head of Marketing, Brands

Organisation: Next Media

Duty Station: Kampala, Uganda

About Organisation:

Next Media is focused on being the leading electronic group in East Africa while creating value by leveraging on accurate data reliable, new technology, understanding consumer behaviour and staying competitive. It includes these brands; NBS TV, Nile Post News, Salam TV Uganda, Sanyuka TV and Cayman Consults. About AfroMobile: AfroMobile is a streaming platform in Uganda, offering a diverse range of content, including Live TV, Podcasts, music, movies and more. Our mission is to provide users with convenient access to entertainment and information across various genres.

Job Summary: The Head of Marketing Brand is responsible for leading Next com’s brand strategy and management across its portfolio, ensuring consistent brand positioning, identity, and customer experience. The role drives integrated brand campaigns, creative excellence, trade marketing, partnerships, and commercial brand solutions while overseeing key brands, leading high-performing teams, and strengthening brand equity, visibility, and business growth through data-driven brand management.

Key Duties and Responsibilities:

Brand Strategy & Architecture

• Is the Brand Manager for NBS, Next Media’s current Affairs, leading brand and Nile Post
• Develop and execute enterprise-wide brand strategy for Next Media’s portfolio.
• Lead brand consolidation and alignment across the 26 brands.
• Define brand positioning, value propositions, and tone of voice.
• Establish brand governance frameworks and guidelines.

Creative & Brand Experience Leadership

• Provide strategic oversight to creative, content, and brand execution teams.
• Ensure creative output aligns with brand strategy and business objectives.
• Champion audience-centric storytelling across platforms.

Campaign & Experience Planning

• Lead development of brand campaign strategies.
• Oversee brand-led events, activations, and experiential marketing.
• Ensure seamless integration between brand, creative, and digital execution.

Trade Marketing & Partnerships

• Oversee trade marketing strategy and partner activations.
• Grow and strengthen Tier 1 and Tier 2 trade marketing partners.
• Ensure strong brand visibility in partner environments.

Commercial Brand Support

• Support proposal development and pitches with strong brand strategy.
• Package brand and creative solutions for clients.
• Identify monetizable brand-led opportunities.

Performance Management & Governance

• Define brand KPIs and dashboards.
• Track brand health, awareness, and sentiment.
• Ensure consistency and compliance across all touchpoints.

Qualifications, Skills and Experience:

• Bachelor’s Degree in Marketing, Mass Communication, Public Relations, Business Administration, Advertising, Journalism, Communications, or a related field
• A Master’s Degree in Marketing, Business Administration (MBA), Strategic Management, Communications, or Brand Management is an added advantage.
• 5–8 years experience in brand or marketing leadership in the FMCG sector
• Background in media, agency, or integrated marketing environments.
• Proven experience managing multiple brands.
• Strong strategic, creative, and commercial acumen.
• Membership of the Uganda Marketers Society.

How to Apply:

All suitably qualified and Interested applicants should apply online at the link below.

Opens the employer’s application pageApply Now →

Deadline: 7^th August 2026

NB: Only shortlisted candidates will be contacted.

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Level of Education: bachelor degree

Work Hours: 8

Experience in Months: 60