Job Title: Media & Digital Manager
Organisation: Movit Products
Duty Station: Kampala, Uganda
About Organisation:
Movit Products Limited (MPL) is a leading Quality Cosmetics Manufacturing Company in Africa with operations in Uganda, Kenya, Tanzania, Zambia, Rwanda, Burundi, Democratic Republic of Congo and South Sudan. Movit Products Limited manufactures healthy beauty hair, skin and nail care products aimed at empowering every person to face life with confidence.
Job Summary: The Media & Digital Manager strategizes and executes effective advertising campaigns to promote products or services, reaching the target audience through various media channels.
Key Duties and Responsibilities:
Strategic Planning of Digital & Media Strategy
- Collaborate with marketing and advertising teams to develop media plans aligned with the company’s overall marketing strategy.
- Select appropriate media channels (TV, radio, print, digital, social media) to maximize campaign effectiveness.
- Stay updated on industry trends, consumer behavior, and competitor activities to inform digital & media strategies.
- Scan the media & digital landscape to identify emerging opportunities and innovations.
- Identify press opportunities based on evolving market and business issues.
Campaign Execution & Project Management
- Oversee the implementation of media & dgital campaigns, including ad placement, scheduling, and creative asset delivery.
- Monitor campaign progress and make real-time adjustments to optimize performance.
- Work closely with the creative team to ensure messaging aligns with brand objectives.
- Promote additional campaigns and initiatives to support new product launches.
- Facilitate press conferences, media briefings, and public communications activities.
Media & Digital Buying
- Negotiate with media vendors and agencies to secure optimal rates and placements.
- Ensure all media buying activities remain within the approved budget.
- Manage and track media budgets, ensuring efficient allocation of resources.
- Prepare and present regular reports on budget utilization and cost efficiency.
Performance Analysis & Reporting
- Analyze campaign performance using KPIs such as reach, engagement, and conversion rates.
- Monitor all campaigns and provide data-driven insights for optimization.
- Prepare detailed reports highlighting campaign effectiveness, successes, and improvement areas.
- Use insights to continuously refine media strategies and execution approaches.
Quality Management
- Ensure all digital and media campaigns comply with brand guidelines, quality standards, and regulatory requirements before launch.
- Implement quality control checks across campaign planning, media buying, execution, and reporting to ensure accuracy and consistency.
- Monitor key quality KPIs such as campaign accuracy, on-time delivery, data integrity, and error/rework rates.
- Conduct post-campaign reviews to identify performance gaps, lessons learned, and opportunities for improvement.
- Drive continuous improvement by standardizing processes, updating SOPs, and applying insights to enhance future campaign effectiveness.
Financial Management
- Creating and managing budgets for various marketing campaigns and initiatives which involves estimating costs for media buying, creative production, talent fees, and other expenses associated with advertising activities.
- Controlling costs is essential to ensure that advertising and media activities stay within budgetary constraints.
- Analyzing the return on investment (ROI) of their campaigns to evaluate their effectiveness and justify future spending decisions.
- Participating in negotiating contracts with various media vendors, including publishers, broadcasters, and digital platforms, to secure favorable terms and pricing for advertising placements.
- Forecasting and long-term planning to anticipate future advertising needs and allocate resources accordingly.
Risk and Compliance
- Ensuring all advertising campaigns and media & digital activities comply with relevant laws, regulations,
- and industry standards.
- Conducting risk assessments of media & digital campaigns to identify potential legal, financial, and reputational risks through developing strategies to mitigate these risks while maximizing the effectiveness of campaigns.
- Collaborating with legal and compliance teams, the manager will develop and implement advertising and media policies and procedures to ensure compliance with regulations and mitigate risks.
- Monitoring advertising and media activities to detect any non-compliance or potential risks.
- Staying informed about developments in advertising regulations, media trends, and industry best practices is crucial.
Qualifications, Skills and Experience:
- Bachelor’s degree in Marketing, Communications or related field.
- Post Graduate Diploma in Marketing. Master’s degree in business Administration is an added advantage. Marketing Professional certification desirable.
Related Minimum Experience:
- 4 to 6 years social media & digital experience, including scheduling and calendar management, copywriting, and publishing.
Competencies Required:
- Behavioural
- Must have the ability to analyze market trends, consumer behavior, and competitors’ strategies to develop effective advertising and media plans that align with the organization’s goals and objectives.
Leadership
- Must be a focused and have an appreciation of the Core values of Team, Integrity, Innovation,
Customer Focus, and Accountability (TIICA)
- Strong Leadership potential to effectively drive a business agenda.
- Knowledge.
- Understanding media channels and platforms which includes staying abreast of emerging technologies, trends in traditional and digital media, audience demographics, and the effectiveness of different advertising mediums.
Leadership Skills
Creative Direction
Digital Marketing
Strategic Thinking
Communication Skills
Client Relationship Management
Problem-Solving Abilities
Adaptability and Resilience
How to Apply:
Send your applications to hr@movitproducts.com
Deadline: 23 May 2026
Deadline: 23rd May 2026
NB: Only shortlisted candidates will be contacted.
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Level of Education: bachelor degree
Work Hours: 8
Experience in Months: 48