Job Title: Influence Executive (Fresher Jobs)
Organisation: Scanad Uganda
Duty Station: Kampala, Uganda
About Organisation:
Scanad Uganda is the leading indigenous integrated agency in Uganda, renowned for managing an extensive portfolio of local, regional, and global clients including Airtel, dfcu Bank, Diageo (UBL), P&G, Unilever, Coca-Cola, Basco Paints, Sanlam, Upfield and many more. With over 31 years of experience in the Ugandan market, Scanad Uganda has established itself as a pivotal partner for businesses seeking growth & innovation.
Job Summary: The Influence Executive is responsible for the day-to-day management and execution of influencer campaigns. This role involves working closely with influencers, clients, and internal teams to ensure campaigns are well-coordinated and delivered effectively. The Executive plays a key role in managing the operational aspects of campaigns, from influencer outreach to performance tracking.
Key Duties and Responsibilities:
Influencer Sourcing & Engagement
- Research and identify influencers who align with the client’s target audience, brand values, and campaign objectives.
- Develop influencer outreach strategies, ensuring timely and clear communication, negotiation of terms, and coordination of deliverables.
- Build and maintain strong working relationships with influencers, ensuring they understand campaign briefs and deliver content on time.
Campaign Execution
- Coordinate the execution of influencer campaigns, including briefing influencers, overseeing content creation, and ensuring timely posting.
- Ensure all influencer content meets brand guidelines and client requirements before going live.
- Provide support in troubleshooting any issues during campaign execution, ensuring smooth and timely resolutions.
Content & Asset Management
- Work closely with influencers and creative teams to ensure that all content is aligned with the campaign’s creative direction and brand tone.
- Ensure that all required content (photos, videos, stories) is collected, approved, and archived for reporting and future use.
Client Support & Reporting
- Prepare detailed campaign reports, tracking key performance metrics such as reach, engagement, and conversions.
- Assist the Influence Manager in preparing client presentations and campaign updates, providing insights and data on campaign performance.
- Deliver regular updates to clients on campaign progress and address any client concerns or requests.
- Team Collaboration & Tool Utilization
- Collaborate with cross-functional teams (strategy, creative, and digital) to ensure a cohesive approach to influencer marketing campaigns.
- Utilize Ogilvy’s mar-tech tools (Influence O FEED and OBRIO) to track influencer activities and optimize campaign performance.
- Measure of Success
- Smooth execution and coordination of influencer campaigns, ensuring all deliverables are met on time and within budget.
- Positive feedback from influencers and clients on campaign execution and communication.
- Accurate and timely reporting on campaign performance, contributing to data-driven decision-making.
- Successful identification and engagement of influencers who align with client objectives and campaign goals.
Qualifications, Skills and Experience:
Graduate
How to Apply:
All candidates should send their updated CVs online at the link below
For more of the latest jobs, please visit https://www.theugandanjobline.com or find us on our facebook page https://www.facebook.com/UgandanJobline
Level of Education: Bachelor Degree
Work Hours: 8
Experience in Months: 24