Job Title: Route To Market Specialist – Automation
Organisation: Coca-Cola Beverages Africa
Duty Station: Kampala, Uganda
About Organisation:
Coca-Cola Beverages Africa (CCBA) is the largest African Coca-Cola Bottler, accounting for 40% of all Coca-Cola volumes on the continent. In Uganda, CCBA is represented by Century Bottling Company Limited and Rwenzori Bottling Company Limited.
Job Summary: As a Route to Market Specialist, you will report directly to the Country Lead: Route to Market The role will support the sales team through Route to Market Execution, Execution elements of Innovation, Commercial digital agenda, including Sales Automation etc.
Key Duties and Responsibilities:
- Ownership of RTM tools and partnering with IT to keep tools updated and fully utilized
- Integrate advanced technology and innovative solutions to enhance RTM strategies and drive continuous improvement
- Ensure that RTM remains at the forefront of industry developments by adopting new technologies and practices that enhance efficiency and effectiveness
- Apply the business RTM model to allocate resources and schedule customer visits efficiency, achieving modelled cost objectives on an annual basis as business needs change
- Simulate proposed RTM models using defined parameters to assess their feasibility and effectiveness before implementation
- Analyse simulation results to ensure that proposed models meet business objectives and can be practically executed
- Maintain accurate customer master data, including GPS coordinates, calling days, and route numbers, to support precise business modelling and reporting
- Regularly update and validate customer information to ensure it reflects current data and support effective route planning
- Understanding the needs of new channels and new product launches, benchmarking with the market
- Performing annual assessment cycles and ensuring capturing RTM in Business Planning
Qualifications, Skills and Experience:
- Minimum requirement: Bachelor’s degree in Business Administration, Information Technology, Marketing or any relevant discipline.
- Added advantage: Post graduate qualification
Experience
- Minimum requirement: Minimum 5 years of Sales and Distribution in a busy and competition environment, preferably FMCG.
- Experience in the use of systems. Knowledge of MSD will be an added advantage.
- Strong knowledge and skill in data analysis and management
- Technical Proficiency Advanced skills in Microsoft Excel and routing/logistic software, with a proven ability to analyze data, manage complex routing systems, and optimize logistical operations for improved efficiency
Competencies
- Financial and business modelling experience, cost drivers.
- Stakeholders’ management and alignment
- Strong analytical and project management skills
- Demonstrated self-starter with the ability to deliver results within pre-determined timeframes.
- Strong levels of determination and initiative which will drive innovative thinking and growth.
- Strong ability to form effective working partnerships with functions and across functions
- Ability to collaborate coordinating with finance, HR, and sales teams to align RTM strategies, showing strong collaboration and problem-solving abilities to ensure consistent execution.
- Expertise in maintaining and updating accurate customer
- master data to support effective route planning, demonstrating attention to detail and data integrity
How to Apply:
All suitably qualified and interested applicants should apply online at the link below.
Deadline: 3rd September 2025
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Level of Education: Bachelor Degree
Work Hours: 8
Experience in Months: 60
