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Job Title:  Manager, Brand & Marketing, CIB (Corporate & Investment Banking) & BCB (Business & Commercial Banking)

Organisation: Stanbic Bank Uganda Limited

Duty Station:   Kampala, Uganda

About the Company:

Stanbic Bank Uganda Limited is a subsidiary of Stanbic Africa Holdings Limited which is in turn owned by Standard Bank Group Limited (“the Group”), Africa’s leading banking and financial services group. The Standard Bank Group is the leading banking group focused on emerging markets. It is the largest African banking group ranked by assets and earnings. Stanbic Bank Uganda Limited is the largest bank in Uganda by assets and market capitalization. It offers a full range of banking services through two business units; Personal and Business Banking (PBB), and Corporate and Investment Banking (CIB).

Job Summary:  To deliver real value to Stanbic Bank Uganda brand by developing and implementing the Offline and Online Communications Strategies, Public and Stakeholder Relations, Digital and Content Marketing Plans and Proactive Reputation Building in order to build long-term equity brand and to deliver on the business strategic aspirations and objectives.

Key Duties and Responsibilities:

• Drive and manage the Country Marketing and Communication tactical strategy is aligned to the overall Country and Standard Bank Brand strategy whilst delivering overall responsibility for maintaining the in-country brand expression and reputation.
• Collaborate across respective Business Units(CIB & BCB) and Lines to regularly review and ensure alignment of each business’ Marketing &Communications plans within an agreed framework.
• Drive and oversee the provision of insights around the competitive positioning of the brand in country and develop action plans to differentiate offerings through marketing communication in (customer) segments.
• Drive the development of the overall marketing, communication, public relations and events portfolio strategy for the relevant Marketing & Communication Business Line and ensure this encompasses the strategies and plans for each of the jurisdictions in the business unit.
• Engage with Business to develop a strategy to effectively find new ways to develop and enter new markets, as well as to enhance the ways of working going forward to ensure that Stanbic, as a business, remains competitive in the market and in the future.

Qualifications, Skills and Experience:  

• Type of Qualification: First Degree
• Field of Study: Communication/Marketing/Public Relations/Business Commerce, Marketing
• Type of Qualification: First Degree
• Field of Study: Marketing
• Experience Required
• Marketing & Communications Business Partnering
• Brand & Marketing
• 5-7 years
• The role requires an individual with a good understanding of the entire Brand and Marketing value chain with specific focus on Communications that includes Marketing & Communications strategies, Offline and Online Communications, Public and Stakeholder Relations, Digital and Content Marketing Plans and usability best practices. Demonstrated experience in translating business requirements into clear Marketing & Communications strategies, integrated campaigns and deliverables.

Behavioural Competencies:

• Adopting Practical Approaches
• Developing strategies
• Challenging Ideas
• Developing Expertise
• Empowering Individuals
• Establishing Rapport
• Interpreting Data & articulating information

Technical Competencies:

• Conducting research and developing marketing insights
• Brand reputation management
• Analyzing & interpreting information
• Measuring Marketing and Communication
• Quality Control
• Writing effective communications

How to Apply:
All candidates who wish to join the one of Africa’s biggest Banking Groups, Standard Bank in the aforementioned capacity are encouraged to Apply Online by visiting Link below.

Click Here

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