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Job Title:  Activations & Promotions Officer  (Fresher Jobs) 

Organisation: Pride Microfinance Limited (MDI)

Duty Station:  Kampala, Uganda

About the Company:

Pride Microfinance Limited (MDI) is a Microfinance Deposit- taking Institution regulated and supervised by Bank of Uganda (BoU) under the MDI Act, 2003 and MDI Regulations, 2004 with a capital base of Ugx. 168.6 billion. Pride’s purpose is transforming lives responsibly. Pride offers innovative financial solutions to largely people at the base of the economic pyramid and serves its customers through 42 networked branches and 5 contact offices spread across the country and implements sustainability sound practices throughout its business operations to create a positive impact through three sustainability pillars; economic, environment, and social as well as contributing to the Sustainability Development Goals (SDGs) and their investable sub-goals that relate to microfinance activities.

Job Summary: The  Activation  and  Promotions  Officer  will  report  to  the  Brand  Manager.

Main  purpose  of  the  job:- He  /She  will  be  responsible  for  implementing  marketing  and  branding  programs  to  achieve  growth  targets  for  customer  segments  while  enhancing  engagement  with  Pride’s  Brand  by  liaising  with  event/activations  contributors,  venues,  suppliers  and  partners.

Key Duties and Responsibilities:

• Develop annual  promotions  and  activations  strategy  for  products  in  line  with  the  overall  business  strategy
• Supervise and  manage  all  activations  across  board
• Work with  Head  of  Marketing,  Head  of  Business,  Branch  Managers,  Distribution  manager  and  Relationship  Manager  to  create  competitive  products  that  will  attract
• Work hand  in  hand  with  regional  managers  to  recruit  numbers  for  branches
• Conduct and  develop  ideas  for  product  promotions
• Design promotional  calendar  to  meet  the  promotions  strategy
• Develop ideas  for  multimedia  content  for  internet  and  mobile  platforms  for  promotions
• Generate and  update  activations  annual  activities  for
• Develop mechanics  for  promotions  and  implement  them  to  meet  Pride’s  and  client  expectations
• Draw out  and  implement  quarterly  promotions  target  and  work  plans
• Plan and  execute  brand  activations  and  events  in  partnership  with  the  agency  to  enhance  brand  visibility  and

Qualifications, Skills and Experience:

• Bachelors in  marketing  or  related  courses
• Activations officer  for  at  least  for  2  years

How to Apply:

All candidates should apply online at the link below.

Click Here

Deadline: 30th November 2024.

NB: Only shortlisted candidates will be contacted.

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