Job Title: Customer Marketing Manager
Organization: Diageo
Duty Station: Kampala, Uganda
Reports to: Commercial Director – UBL
About Organisation:
Diageo is the world’s leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, beer and wine. These brands include Johnnie Walker, Crown Royal, J&B, Windsor, Buchanan’s and Bushmills whiskies, Smirnoff, Ciroc and Ketel One vodkas, Baileys, Captain Morgan, Tanqueray and Guinness.
About Us:
UBL operates in a competitive beverage market, facing challenges from both domestic and international brands. Our vision is to become the market leader by ensuring timely product availability and high-quality standards. This requires maintaining our facilities with the latest maintenance techniques to support seamless operations and cost-efficiency.
Job Summary:
- Pivotal role in managing the processes and the coordination between the sales and marketing teams.
- Driving the companies customer marketing agenda BTL (Below the line)
- Pursuing improved consumer experiences in the on and the off trade.
- Drive the planning and implementation of the company’s BTL brand plans, objectives and strategies through effective joined up business planning.
- Steward the engagement with the customers and influence the way the business executes in trade via the commercial planning process, brand strategies and game plans as well as the sales team engagement program.
Key Duties and Responsibilities:
- Joined up Business Planning, Commercial planning and coordination of all trade and BTL activities across the business.
- Trade and Category strategy development, entrenchment in the commercial planning process.
- Merchandise / POS identification, placement co-ordination, design and procurement.
- Sales driver programs development and execution Stewardship of the measurement and evaluation of programs executed in trade.
Leadership Responsibilities:
- This role is part of the Marketing leadership team, interfaces cross functionally across the business at peer level and at senior management level. Is responsible for driving the trade strategy and leading and motivating a team of 5-7 members.
Qualifications, Skills and Experience:
- Qualifications: Bachelor’s Degree (Graduate).
- Commercially astute and experience in Demand (Sales, Customer marketing and Marketing).
Experience:
- Previously demonstrated success in Sales, Marketing or Customer Marketing ideal.
- 6 years commercial (sales) role and brand management experience is ideal
- Project management.
- Ability to deliver results through others without direct authority.
Key Skills:
- People Management
- Strong interpersonal skills
- Strong negotiation skills
- Coaching and feedback
- Training and development
- Team building and motivation.
- Leadership skills
- Good communicator (written, oral and presentation)
- High level of commercial acumen
- Financial and planning skills
- Administration/time management
- Budgetary and cost control
- Problem solving and analysis
- Influencing skills
- High degree of systems literacy
How to Apply:
If you desire to join the world’s leading premium drinks business, Diageo, in the aforementioned capacity, please click web link below.
Deadline: 2nd December 2024
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