Job Title: Workforce Officer (Fresher Customer Care Jobs) Organisation: M-KOPA…
Fresher Trade Marketing Executive Career Jobs – Nile Breweries
Job Title: Trade Marketing Executive (Fresher Jobs)
Organisation: Nile Breweries Limited
Duty Station: Kampala, Uganda
About the Company:
Nile Breweries Limited is a leading beverage company in Uganda and a subsidiary of SABMiller, the second largest brewing group in the world. We aim to provide for a variety of career paths and patterns of working, a good work-life balance and comprehensive employee benefits.
Job Summary: The key purpose of a Trade Marketing Executive is to leverage capital and people resources in order to enhance sustainable growth in sales volume, market share and competitive advantage.
Key Duties and Responsibilities:
Define, quantify and segment the appropriate channel within the market, and then apply channel strategies accordingly
Ongoing development, co-ordination and standardization of IRVPs incorporating this into the connection strategy through alignment with marketing and execution standards, development of tool kits, frameworks, measures and standards and best practice transfers
Develop the IRVPs programmes (in conjunction with brand marketing) that fit, and are appropriate to, agreed channel strategies, including events, refrigeration, draught, merchandising, category management, signage and promotions
Develop expertise in merchandising, promotions, point of connection (POC), events, category management, BTL, calendar development etc.
Own the system to monitor trade execution standard whilst working with sales team to ensure execution standards are met
Develop, own and drive Cold Strategy
Develop and own the definition of execution standards across all elements of the sales driver triangle
Develop annual BTL plans (Executions and Promotions), complete details behind each activity including budgets, capture in an annual activity plan and share with sales teams
Ensure promotion activities and point of connection materials allocations take place as per plans and need for adhoc responses from time to time
Review activity and results; communicate changes and initiatives through regular CPF sessions
Review, Track in-trade audit KPIs and communicate in-trade audit standards
Build effective business partnerships with key customers
Manage 3rd Party BTL agencies and ensure set standards are met at all times
Implement appropriate controls to ensure transparency and accountability of expenditure
Qualifications, Skills and Experience:
Minimum Requirements:
University/Bachelor’s degree, preferably in Business, Marketing, Communication or other relevant discipline; or a relevant combination of formal qualifications and additional specialized study
In depth knowledge of Marketing, branding and relevant management experience
(more than 2 years) in the same functional domain or other related positions, preferably working in an international environment.
Key competencies and attributes:
Ability to persuade and get results through managing diverse group
Knowledge of all relevant legislative requirements
Familiar with local market environments
Good interpersonal skills / builds good relationships
Ability to work under pressure
Good verbal and written communication skills
Passionate, self-starter
Good self-management principles
Ability to adapt to and implement change effectively
Numeracy Skills – ability to work with detailed analysis
Practical knowledge of market structures and consumer trends in Uganda
Excellent management & leadership skills
Process and Project management
How to Apply:
All interested candidates who meet the above specifications should apply at the link below.
Deadline: 9th October 2024
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