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Head of Marketing and Distribution – Uganda GI – UAP Old Mutual Insurance
Job Title: Head of Marketing and Distribution – Uganda GI
Organisation: UAP Old Mutual Insurance
Duty Station: Kampala, Uganda
About US:
The UAP Old Mutual Group is an integrated Financial Service business comprising Faulu Microfinance Bank, UAP and Old Mutual. The Group, which is operational in East Africa services to more than 1.2 million customers across Kenya, Uganda, Tanzania, Rwanda and South Sudan. The UAP Old Mutual Group now comprises of three key players as a result of the acquisition of a controlling stake in Faulu in 2014 and UAP in 2015 by Old Mutual. The acquisitions resulted in Old Mutual Kenya UAP Holdings and Faulu Microfinance Bank, forming one of the largest financial services groups with a growing footprint in East and Central Africa. UAP and Old Mutual have been major players in the financial services market in East Africa for decades. The two entities have vast experience in Insurance, Investment, Asset Management and Banking, and are passionate about helping our customers achieve their financial goals.
Job Summary: The Head Marketing & Distribution is responsible for developing and implementing strategic plans for long-term business growth aligned with the company’s vision. The incumbent oversees all aspects of marketing, corporate communications, and sales, ensuring effective distribution channels and strong business and stakeholder relationships.
Key Duties and Responsibilities:
- Develop and execute business strategic plans aligned with company and group objectives, ensuring a seamless and positive customer experience throughout all touchpoints.
- Manage coordination and oversight of company marketing activities, focusing on enhancing customer engagement and satisfaction.
- Drive business development, sales, and corporate communications strategies with a customer-centric approach.
- Analyze and disseminate market information to relevant departments to better understand and meet customer needs and preferences.
- Oversee marketing and promotional campaigns to not only achieve business goals but also to enhance the overall customer experience.
- Lead promotional and sales initiatives to execute marketing plans effectively while prioritizing customer satisfaction.
- Define distribution structures and measures for both retail and corporate business, aiming to optimize customer accessibility and convenience.
- Foster positive business relationships, particularly with brokers, to ensure excellent customer service and support.
- Formulate long-term strategic plans for direct sales force channels, focusing on delivering personalized experiences to customers.
- Identify opportunities for introducing new products and services based on customer feedback and market trends, ensuring relevance and value.
- Monitor and evaluate strategic implementations of marketing, PR, communications, sales, and business development with a continuous focus on improving the customer journey.
- Develop annual key performance metrics with a strong emphasis on brand, customer satisfaction and loyalty.
Qualifications, Skills and Experience:
- The applicant must hold a Diploma (Dip): Insurance (Required), Honours Degree (Hons): Management, Marketing (Required)
- Skills: Business, Business Communications, Business Growth, Business Promotions, Communication, Customer Centricity, Customer Engagement, Customer Experience (CX), Customer Satisfaction, Customer Service, Direct Selling, Marketing, Marketing Activities, Marketing Planning, Sales, Sales Initiatives, Strategic, Strategic Communication Planning, Strategic Planning
How to Apply:
All candidates should apply online at the link below.
Deadline: 18th March 2024
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