Area Sales Manager Jobs – Coca-Cola Beverages Africa

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Job Title:  Area Sales Manager

Organisation: Coca-Cola Beverages Africa

Duty Station: Northern and Eastern Regions, Uganda

Reports to: Regional Sales Manager

 

About US:

Coca-Cola Beverages Africa is the largest African Coca-Cola Bottler, accounting for 40% of all Coca-Cola volumes on the continent. In Uganda, CCBA is represented by Century Bottling Company Limited and Rwenzori Bottling Company Limited.

 

Job Summary:  Asan Area Sales Manager, you will report directly to the Regional Sales Manager. The incumbent will deliver Volume and Revenue growth in all channels and grow customer base and manage accounts. Brilliant execution and sales through their ADs

 

Key Duties and Responsibilities:

  • Maximizes allocation of resources in the area (e.g. POS, Coolers)
  • Manages and measures sales targets daily and takes corrective action with the team
  • Coach and Lead
  • Trade and Outlet Execution
  • Outlet Development
  • Quality Management
  • Sales and Market share growth
  • Partner with ADs and customers to develop and execute a customer-specific business plan.
  • Monitor competitive activities
  • Quality Management: Ensure compliance with Quality Standards and Manage Trade Replacements.
  • Promotions: Implement promotional plans
  • Report promotional deviances with Store Owners/managers
  • Execute Promotional Compliance
  • Merchandising: Ensure the execution and Implementation of Picture of Success by the channel are being done by the ADs.
  • Implement stock rotation
  • Execute dealer merchandising training
  • Order Generation: Sell in Core packs as per Picture of Success
  • Orders calculated and captured
  • Achieve Sales Targets
  • Manage New Product Listings
  • Negotiates permanent, promotional, and ad hoc space with customers.
  • Executes quarterly (or as per agreement) business reviews by customers.
  • Attends frequent trade visits to customer stores with relevant regional personnel
  • Understand pack margin and pack role per customer in order to optimize revenue growth.
  • Utilize market research and analysis such as Nielsen, loyalty data, etc to formulate programs and feedback to customers.
  • Customer Relationships Supports the front-line staff in building strong relationships with each customer by:
  • Identifying business growth opportunities – (master of execution and brings a different perspective to identify opportunities sales staff may have missed
  • Develop, implement, and/or manage account-specific programs, promotions, and packs as required and evaluated.
  • Builds personal relationships with customers through various interactions such as charity sports days, customer conference participation, corporate golf days, international conferences, and sporting occasions.

Sales and Marketing share growth

  • Manages and measures sales targets daily and takes corrective action
  • Allocates execution resources (e.g. POS/coolers / promotional material etc) for maximum return
  • Identifies competitor activities and develops and implements response tactics
  • Promotions – ensures local and national promotions are implemented effectively

 


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Qualifications, Skills and Experience:

  • The applicant must hold a 3-year Sales/ Marketing or equivalent Degree
  • Post matric sales and marketing qualification.
  • At least two years of previous sales experience or equivalent FMCG
  • Product & Industry knowledge
  • Competitor insights
  • Strategic Thinker
  • Analytical Skills
  • Flexible
  • Resilient
  • Conflict handling ability
  • Good Attention to detail
  • Customer focussed & Service Orientation
  • Commercial/ Industry Awareness
  • Excellent interpersonal skills / good motivational skills
  • An understanding of evolving business needs and how systems can be adapted to meet these needs and add value.
  • Good negotiation skills when dealing with customers
  • Ability to work under pressure
  • Good presentations skills
  • Strong administration capabilities Basic Business Acumen
  • Intermediate Computer Skills
  • Merchandising
  • Revenue Management
  • Coach and Lead: Motivates and inspires subordinates to achieve results
  • Hands-on coach in the trade building capability and help identify opportunities
  • Builds a vibrant, energized team through a dynamic ‘rallying’ leadership style (daily team meetings)
  • Developing great relationships
  • Being an ambassador of our company and brands
  • Execution: Master coach to drive brilliant execution against standards
  • Problem-solving and conflict-handling/resolution

 

NB: Persons with disability are encouraged to apply

 

How to Apply:

All suitably qualified and interested applicants should apply online at the link below.

 

Click Here

 

Deadline: 16th June 2023

 

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