The Ugandan Jobline

• In charge of supervising, coordinating and
  appraising the performance of the marketing team
• Ensuring that periodical market research
  activities are undertaken on fruit juice market in order to develop and
  maintain an appropriate product mix and marketing strategies
• Putting in place a pricing strategy that
  will ensure effective penetration in the targeted markets and maximum
  profits for the company;
• Organizing and managing the launch the
  SOFTE plant and brand on the market;
• In charge of promoting and positing SOFTE
  brand on the market;
• Managing a distribution strategy that will
  ensure effective penetration of SOFTE brand and products in the targeted
  markets;
• Responsible for formulating and
  implementing an effective export marketing strategy
• Maintaining good public and media
  relations by winning the support of media institutions, media managers and
  reporters;
• Ensuring that SOFTE teams offer good
  customer service throughout all business interaction with customers.

• The applicant must hold a Masters Degree
  in Business Administration, 
  Marketing or related degree
• Professional membership qualification e.g.
  Chartered Institute of Marketing (CIM).
• A minimum of five years’ experience as a
  Marketing or Sales Manager in a First Moving Consumer Goods organization.
• Should be result oriented, team player
  with a high degree of professionalism.
• Good communication skills.
• Proficiency in relevant computer packages.
• Good leadership skills.
• Age: Above 30 years

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