Fresher Social Media Manager/Executive Jobs – Q-Sourcing Limited

Job Title:      Social Media Manager/Executive  
Organization: Q-Sourcing Limited
Duty Station: Kampala, Uganda
About US:
Q-Sourcing
Limited is a manpower management solutions firm operating in the East African
Region in the countries of Uganda, Kenya, Rwanda and South Sudan.
Job Summary: The Social Media manager/Executive will;
  • Implement the company’s Social Media
    marketing.
  • Carry out administrative roles that includes
    content strategy, develop brand awareness, generate inbound traffic and
    cultivate leads and sales.
  • The Social Media executive is a highly
    motivated individual with experience and a passion for designing and
    implementing the Company’s content strategy, creating relevant content,
    blogging, community participation and leadership.
  • The incumbent will attend events of Social
    Media, blogging and industry-specific conferences.
Key Duties and Responsibilities: 
  • Manage Social Media marketing campaigns and day-to-day
    activities including:
  • Curate relevant content to reach the
    company’s ideal customers.
  • Make car sales from Social media platforms.
  • Create, curate, and manage all published
    content (images, video and written).
  • Keenly monitor, listen and respond to users
    in a “Social” way while cultivating leads and sales.
  • Conduct online advocacy and open stream for
    cross-promotions.
  • Develop and expand community and/or blogger
    outreach efforts.
  • Oversee design (i.e.: Facebook Timeline
    cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and
    blog).
  • Design, create and manage promotions and Social
    ad campaigns.
  • Compile report for management showing results
    (ROI).
  • Become an advocate for the Company in Social
    Media spaces, engaging in dialogues and answering questions where
    appropriate.
  • Demonstrate ability to map out marketing
    strategy and then drive that strategy proven by testing and metrics.
  • Develop a strategy and implement a proactive
    process for capturing customer online reviews. Monitor online ratings and
    respond accordingly.
  • Monitor trends in Social Media tools,
    applications, channels, design and strategy.
  • Identify threats and opportunities in user
    generated content surrounding the business. Report notable threats to
    appropriate management.
  • Keenly analyze campaigns and translate
    anecdotal or qualitative data into recommendations and plans for revising
    the Social Media campaigns.
  • Monitor effective benchmarks (best practices)
    for measuring the impact of Social Media campaigns. Analyze, review, and
    report on effectiveness of campaigns in an effort to maximize results.
Key Performance Areas: The following seven Social Media marketing
components are the roadmap to success and are the responsibilities of the
Social Media manager. Your Social Media manager must master them to execute
Social campaigns effectively:
  • Clear Objectives: Set realistic goals. We use five objectives
    for Facebook marketing: Growth of Likes, Reach, Engagement, Leads and Sales
  • Great Design: Visual
    content has a lasting effect on us humans. Whether it’s your status
    updates, your landing pages or your Facebook ads, what the audience sees
    is what they’ll remember. Make sure it’s consistent.
  • Solid Content Strategy: What you post on your Social channels
    is the foundation for all your other Social Media marketing. The Social
    Media manager must perform a “Brand Discovery”, which outlines what it is
    about your business that makes it unique. This includes your core values
    and beliefs, and the reasons people want to buy from YOU. The answers
    should be in-depth and detailed.
  • Promotion Strategy: You need to continually grow our
    fan base.
  • Engagement Strategy: The Social Media manager should
    listen, respond, ask questions and engage with your audience. There should
    be careful consideration on how he/she responds to organic (non-paid)
    leads
  • Conversion Strategy: With growth and engagement strategies
    in place, the Social Media manager’s job is to convert fans/followers into
    customers. The more advanced form of Facebook marketing utilizes Facebook
    ads and optimized landing pages to capture leads and convert them into
    sales.
  • Measure & Analyze To Establish ROI: Measure
    results on a weekly basis.
Qualifications, Skills and Experience: 
  • The applicant should preferably hold a Bachelor’s
    Degree in Computer Science, Business computing, Information Technology,
    Mass communication plus any related field
  • A minimum of two to three years hands on
    working experience in social medial communication and publicity
  • Working knowledge in social media and
    communication strategies
  • Good coordination and delegation skills
  • Strong managerial and social networking skills
  • Practical experience in ICTs usage
  • Ability to communicate, understand and
    interpret information on different social media and networks
  • Age: Between 24 – 34 years
Personal Competencies:
  • Understanding the Business and its
    practices 
  • Excellent organizational skills
  • Good problem solver and works well under
    pressure.
  • Good team player with strong communication
    skills.
  • Excellent written and oral skills
  • Strategic Planning and proper scheduling of
    tasks given
How to Apply:
All
suitably qualified and interested are encouraged to send their cover letters
and updated CVs including three referees (send as one document) to our e-mail
to: recruitment@qsourcing.com
Address
all your applications to:
Human
Resources Office,
Q-Sourcing
Limited (U),
Plot
14/16 Semawata Road, Ntinda
P.O.
Box 12883, Ntinda, Kampala, Uganda
Note:
  • Kindly mark your application as “Application_
    Social Media Manager/Executive” in the subject line of your email.
  • Only shortlisted applicants will be
    contacted.
Deadline: 20th February 2016
For
more of the latest jobs, please visit http://www.theugandanjobline.com
or find us on our facebook page https://www.facebook.com/UgandanJobline

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