Job Title: Brand
Manager
Manager
Organization: Diageo
Duty
Station: Kampala, Uganda
Station: Kampala, Uganda
AutoReqId: 47283BR
About
Diageo:
Diageo:
Diageo is the world’s leading premium
drinks business with an outstanding collection of beverage alcohol brands
across spirits, beer and wine. These brands include Johnnie Walker, Crown
Royal, J&B, Windsor, Buchanan’s and Bushmills whiskies, Smirnoff, Ciroc and
Ketel One vodkas, Baileys, Captain Morgan, Tanqueray and Guinness.
drinks business with an outstanding collection of beverage alcohol brands
across spirits, beer and wine. These brands include Johnnie Walker, Crown
Royal, J&B, Windsor, Buchanan’s and Bushmills whiskies, Smirnoff, Ciroc and
Ketel One vodkas, Baileys, Captain Morgan, Tanqueray and Guinness.
Key Duties and
Responsibilities:
Responsibilities:
- In
charge of developing brand strategy in alignment with the marketing
strategy including leading the annual GAME Plan as well as the annual
Pricing Strategy. - Developing
and implementing of insight based activity to achieve long-term sustained
growth and ensure optimal investment of A&P resources - Translate
brand strategy into 6 Quarter activity planning (18 month planning)
outlining activity by channel - Ensure
excellence in the development and execution of brand strategy,
commercialization, communication and activation strategies. - Develop
brand innovation & renovation plans in relation to the business
process - Keenly
track consumer and commercial business performance on a regular basis
including P&L management, consumer tracking and share tracking. - Build
and strengthen working relationships with internal / external partners and
stakeholders specifically brand owners, media, advertising, RM/ digital,
PR, promoter and specialist agencies.
Qualifications, Skills and Experience:
- The
Brand Manager should hold a tertiary marketing qualification – degree /
diploma. Possession of a Post graduate degree / CIM qualifications will be an added
advantage - Computer
literacy skills i.e. proficiency in Word, Excel, Power-point, MS Project - At
least three to four years Brand Management experience with previously
demonstrated success within this environment. - Past
experience working with and successfully managing agencies / strategic
partner relationships. - Demonstrated
success in a demanding, complex business environment. - Strategic
penetration - Excellence
in execution
- Brand/Portfolio
Profitability
How
to Apply:
to Apply:
If you desire to join the world’s leading
premium drinks business, Diageo, in the aforementioned capacity, please click
web link below.
premium drinks business, Diageo, in the aforementioned capacity, please click
web link below.
For more of the latest jobs, please visit https://www.theugandanjobline.com
or find us on our facebook page https://www.facebook.com/UgandanJobline
or find us on our facebook page https://www.facebook.com/UgandanJobline