The Ugandan Jobline

• In charge of designing, conducting and
  coordinating market intelligence and market research, as well as
  evaluation studies on customer satisfaction, knowledge, attitudes and
  perceptions of the various NHCC product offerings.
• Keenly track and evaluate competitors’
  activities and design proactive responses for use by the Sales and Marketing
  Section.
• Develop and maintain a detailed customer
  database for all the business categories for easy and accurate account
  planning, activity tracking, renewal, forecasting and management review.
• Actively coordinate the development of a
  pricing strategy, including new concepts and ideas for Company products.
• Coordinate the profiling and segmentation
  of NHCCL’s clientele base into strategic business categories for better
  business targeting.
• Coordinate the design of NHCCL’s product
  offerings and sales strategies suitable for each business category, and
  continue to update these sales strategies from time to time.
• Develop and maintain a price review
  mechanism for more competitive prices of condominiums and other salable
  and rentable properties for consideration and onward discussion by Top
  Management.
• Develop and execute coherent marketing
  communications strategies, including advertising and promotions, for
  NHCCL’s products, across a variety of media with the objective of
  effectively promoting the Company and its products.
• Coordinate media agency management of the
  advertising and event relationships, ensuring successful marketing
  campaign coordination across all elements of the marketing mix.
• Manage the development, production and
  country-wide distribution of sales-support and promotional materials,
  including media kits.
• Keenly analyse and advise Management on
  the economic dimensions of the housing industry and their implications for
  NHCCL’s products and their competitiveness in the market.
• Provide the Company’s Management, whenever
  necessary, with relevant specialist, expert and technical advice (on the
  basis of appropriate and comprehensive analysis and evaluation), with
  regard to the Company’s Investment opportunities and projects – especially
  those involving Partnerships, External Contractors and other Service
  Providers – as well provide the necessary supervision, quality assurance,
  facilitation and coordination of the implementation of the corresponding
  projects – with a view to ensuring their profitable success.
• Perform any other duties as may from time
  to time be directed by the relevant authority.

• The ideal candidate for the Senior Market
  Analyst vacancy should hold a Degree in Marketing, Housing Economics or a
  closely related and relevant discipline, from a recognized University.
• Full and valid membership of a nationally,
  or internationally recognized professional Marketers’ body shall be an
  added advantage. Possession of a Diploma or equivalent qualification in Project
  Planning and Management, from a recognized institution, shall be an added
  advantage.
• Additional specialized training and
  appropriate qualifications in Housing Economics, from a recognized
  institution, are essential.
• A minimum of three or more years’
  experience years in the area of Market Analysis and Marketing Strategy, in
  a large and reputable Construction, or Civil Works Company, or a reputable
  Real Estate, or Commercial firm.
• Detailed working knowledge and skills in
  application of Sales & Marketing-related Software and MS Office
  Packages (especially Word, Excel and PowerPoint), are essential.
• Proven previous successful housing market
  analysis and marketing strategy, with evidence, is essential.
• Demonstrated negotiation and communication
  skills.
• Results-oriented, business-focused and
  customer satisfaction-oriented.
• Coordination and networking skills, as
  well as a team-player.
• Cost consciousness and proven ability to
  pursue value for money.
• Analytical, accuracy and judgmental
  skills.
• Excellent IT and computer proficiency
  skills.
• Proven good presentation and reporting
  abilities.
• Good interpersonal and human relations
  skills.
• Maturity, high ethics and integrity.
• A confident, independent, articulate and
  reliable personality.
• Possess the ability to work under tight
  deadlines, for long hours and to deliver high quality outputs with minimal
  supervision.

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