Marketing Manager Career Opportunity – VisionFund

Job Title:    Marketing Manager
Organisation: VisionFund Uganda (VFU)
Duty Station: Kampala, Uganda
Reports to: CEO
Ref: 02/04/2015
About US:
VisionFund Uganda (VFU) is a microfinance affiliate of World Vision
Uganda and World Vision International. Its mission is to improve the lives of
children by providing low income entrepreneurs with sustainable and integrated
financial services that unlock their potential.
Job Summary: The Marketing Manager will provide leadership to
the business development unit, execute annual business growth targets and
provide periodic reports on the progress of the unit projects. The incumbent
will also initiate ideas for designing and improving the current VFU products,
business plan, marketing tools and reports for both local and VFI use. He /she
also coordinates integration with WVU and execute special WVU projects, through
ADPs and other distribution centers.
Key Duties and Responsibilities: 
  • Perform market research on the
    effectiveness of the existing and potential products suitable for the
    market and its insights.
  • The incumbent will continuously improve
    VFU marketing strategy to suit the ever changing client needs
  • Conduct product launches/campaigns in the
    communities
  • Avail branded marketing communications for
    the company website and distribution of printed communication, and
    advertising.
  • Carry out regular market/product
    competition Analysis
  • Provide forecasts for growth in the
    branches and work out suitable execution strategies to achieve the
    intended growth targets
  • Regularly analyze growth trends and advice
    management on affirmative action’s required
  • Prepare the annual budget for growth and
    schedule expenditures; analyzing variances; as well as initiating
    corrective actions.
  • Accomplishes marketing and sales
    objectives by planning, developing, implementing, and evaluating
    advertising, trade promotion programs and developing field sales action
    plans.
  • Rigorously improve product marketability
    and profitability by researching, identifying, and capitalizing on market
    opportunities; improving product delivery TAT ; coordinating new product
    development.
  • Perform any other duties assigned from
    time to time
Qualifications, Skills and Experience: 
  • The idea candidate should preferably hold
    a Higher diploma in Marketing or Masters / Degree in Business
    Administration will be of added value
  • At least three years or more in the
    Marketing in a microfinance organization
  • Detailed knowledge, understanding and deep
    insights into Product development and formulation of marketing strategies
  • Good knowledge of the local and VF
    regulatory requirements under which VF MFI operates.
  • Determined personality with initiative,
    perseverance and the ability to motivate and manage a team
  • Ready to comply and live up to and in
    accordance with the organization Ideals and Core Values
  • Be proficient in computer skills and
    applications
  • A good trainer, facilitator, mentor, coach
    and ability to motivate teams
  • Possess excellent communication and
    presentation skills
  • Good knowledge and experience in proposal
    writing and formulation of strategies
  • The applicant must be a committed
    Christian, able to stand above denominational diversities
  • Ability to lead daily devotions
How to Apply: 
All suitably qualified and interested candidates should send or hand
deliver their CVs, plus copies of their academic credentials to the address
below:
The Human Resource Manager,
VisionFund Uganda Ltd (VFU)
Plot 256, Makerere Kavule,
P.O. Box 24751, Kampala, Uganda.
NB: Only shortlisted candidates will be
contacted
Email to: info@visionfunduganda.co.ug
Deadline: 30th April 2015
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