The Ugandan Jobline

• Works
  on marketing strategies in close collaboration with the Product Sales and
  Centres lead roles and the Hotline Specialist
• Regularly
  analyze market and competitor trends and recommend changes to marketing
  and business development strategies based on analysis and feedback.
• Gather
  and analyze client and customer insights and changing client and customer
  needs and preferences and ensure marketing strategies are updated to
  reflect these changes
• Effectively
  utilize internal and external resource in order to gather client insights,
  develop and execute new concepts, business models, channels and partners
  to position business as innovator and leader
• Work
  closely with the Sales Manager, identify opportunities for expansion of
  product portfolio based on unmet client needs with commercially viable,
  surplus generating product solutions
• Deepen
  relationships with all media to ensure the most effective messaging and
  positioning of the organization
• Report
  monthly on campaign progress (cost and activities)
• Report
  quarterly on results
• Manage
  media relationships and capitalize on PR opportunities in relation to
  social enterprise

• Works
  in liaison with the Product Sales and Marketing team, develop an excellent
  understanding of the products and the day to day issues faced and
  constraints to success
• Develop
  demand generation strategies to drive awareness and client
  trial/repurchase of MSU products
• Oversee
  all areas of content generation and production across all media platforms,
  including digital and social media
• Ensure
  all activities, messages and promotions are consistent with product brand
  positioning

• Works
  in consultation with the Clinical Services team and Centres,  develop an excellent understanding of
  the services offered and the day to issues faced and constraints to
  success
• Regularly
  review client satisfaction rates through client exit interviews, CLIC ,
  call centre etc. and work with clinics lead to adapt strategies
  accordingly
• Manage
  all areas of content generation and production across all media platforms
  including digital and social media
• Ensure
  all activities, messages and promotions are consistent with MSI global
  brand positioning

• The
  ideal candidate should preferably hold an advanced degree in Journalism,
  Development Communication, Social Marketing or Public Health
• At
  least five years’ experience in undertaking similar assignments
• The
  candidate should also be experienced in media and Behavioral Change
  Communication (BCC)
• Excellent
  working knowledge of the Ugandan health sector
• Knowledge
  of family planning an advantage
• Possess
  the ability to build effective relationships, influence and negotiate with
  internal and external stakeholders at every level of seniority
• Ability
  to prioritise a complex and demanding workload
• Ability
  to develop innovative and practical solutions to challenges
• Possess
  the ability to gather and interpret client insights and turn client
  insights into action plans
• Past
  experience of developing and executing successful demand generation
  strategies
• Ability
  to present work at external events, including some out of hours travel and
  working
• Excellent
  and creative oral and written communication skills, including ability to
  write in English and at least two Ugandan languages
• Excellent
  engagement with informational technology and social media platforms
• Excellent
  track record of partnership working to achieve better results
• Past
  experience of project managing marketing projects including developing
  concepts for audience specific projects

• Accountability
  of all staff to each other and our clients and stakeholders
• Equality
  of opportunity and access
• Value
  for money in the management of our resources

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