NGO Vacancies – Communications and Public Relations (PR) Specialist at African Prisons Project (APP)

Organization: African
Prisons Project (APP)
Duty Station: Kampala,
About APP:
The African Prisons Project
(APP) is a group of people passionately committed to improving access to
healthcare, education, justice and rehabilitation for prisoners in Africa. We
aim to restore the dignity of those we serve by helping to provide humane
conditions and services which help them to regain their dignity. We build and
refurbish prison medical and educational facilities to provide innovative
services and work to change the attitudes of the societies we serve when it
comes to criminal justice issues.
Job Summary: The
Communications and PR Specialist will work closely with the programme teams to
support APP’s Communication Strategy by preparing and producing publicity
material, corporate publications, and translation, as well as supporting PR
Key Duties and Responsibilities: 
  • Work
    in consultation with the Senior Management Team to oversee the development
    of organisational communications strategy, website and Annual Report and
    other such important publication material.
  • Develop
    and implement media strategies in support of organisational and campaign
    aims in partnership with the relevant departments.
  • Acts
    in line with detailed communications and PR strategy, and accordingly
    prepares plans for supporting media relations and publicity that would
    help promote and publicise APP’s name and activities amongst the right
  • Actively
    coordinates and follows up with other departments on implementing
    publicity activities such as press releases, internal publications, reports,
    press conferences etc.
  • Compiles
    and supervises a media database for newspapers, magazines, TV, radio, and
    websites to be targeted by APP’s media relations campaigns coinciding with
    key events such as the human rights day.
  • Actively
    coordinates APP’s PR and staff events in coordination with the programmes
    team and others.
  • Handles
    sponsorship activities.
  • Identify
    appropriate media outlets or international opportunities for conferencing,
    meetings and arranges speaking slots for APP at such events as part of the
    on-going marketing campaign.
  • Evaluate
    and report on the reach and impact of media activities through regular
    media monitoring and contribute copy to campaign evaluations.
  • Research
    and author articles for APP and other social media sites, newsletters and
    other media outlets.
  • Manage
    the updating of media platforms including all exciting accounts and
    researching for new media opportunities to market APP’s work further.
  • To
    maintain an events calendar working with all programmes teams across APP
    global to ensure that a regular presence of our work is maintained on
    social and other media platforms.
Qualifications, Skills and Experience: 
  • The
    applicant should have attained tertiary qualifications and workplace based
    experience in media, PR and/or communications.
  • Significant
    experience in partner/sponsor/stakeholder liaison with strong
    interpersonal skills with a capacity for conflict resolution, relationship
    management and diplomacy.
  • Past
    experience in developing and implementing media plans and strategies to
    achieve specific aims and objectives.
  • Excellent
    verbal and written communication skills and experience in writing media
    releases, articles and externally focused communications for a range of
  • Strong
    time management skills with proven ability to manage several projects at
    once, to prioritise work and to work under pressure to meet tight
  • Computer
    literacy skills with demonstrated ability in generic computer packages
    such as Microsoft Office and some familiarity with the internet, databases
    and social networking platforms.
  • Prior
    experience in managing and motivating staff or volunteers.
  • Excellent
    written and oral communication skills    
  • Ability
    to inspire and mobilize others with ideas 
  • Innovative,
    energetic, solutionorientated approach to work  
  • Possess
    the ability to represent the APP in a variety of fora
  • Strong
    project planning skills with proven ability to organize and prioritize
    tasks and to manage own time efficiently 
  • Computer
    literacy skills (Word, Excel, Internet, Outlook, Project, Powerpoint) 
How to Apply: 
All suitably qualified and
interested candidates should send their cover letters and updated CVs to
Please note that the Job Title must be included in the email subject and CVs
must be less than 5 pages.
Deadline: 31st December, 2014

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