by the Tourism Act, 2008. The objectives of UTB are to promote and contribute
to the development of the tourism sector both within and outside Uganda; to
coordinate with the Ministry of Tourism, Wildlife and Antiquities and the
private sector in the implementation of the national tourism policy and to such
activities as are incidental or conducive to the attainment of the above
objectives.
Responsibilities:
- Developing and implementing UTB’s PR and
Corporate Communications Strategy, policies, budget; and annual work plan. - Ensuring that Public Relations and
Corporate Communications is effectively used to support the business
objectives of UTB. - Overseeing the flow of information between
and among UTB stakeholders. - Coordinating Public Relations programmes
in the markets in liaisort – with the Marketing Manager and Product
Development Manager. - Educating and enhancing the importance and
awareness of Uganda’s tourism products to the public locally and
internationally. - Coordinating ail UTB corporate social
responsibility programmes, corporate sponsorship, corporate advertising
and corporate events. - Management of the Tourism Uganda online
portal and social media. - Actively coordinate the development,
design, writing, production, proofreading, layout, formatting and editing
of communication materials; and responsibility for photography/video. - Maintain an up-to date program website and
portal with current information, publications, news stories and success
stories. - Handle publicity and media relations.
- Mentoring, coaching and providing
leadership to the Public Relations and Corporate Communications team.
Experience:
- The candidate should hold a Bachelor’s degree
e.g. Mass Communication, Journalism, etc. or equivalent. - Post-Graduate Qualification in Public
Relations, Media, Communications or in a relevant field. - A minimum of five years’ experience in
public relations position with three years in a senior management and
supervisory role in a large organization. - Advanced computer skills with ability to
work with Desktop Publishing software like Adobe CS applications
Photoshop, Illustrator, Quark Express, In-Design and presentation
applications. - Specific experience in layout, editing and
formatting of reports, manuals. - Demonstrated experience in the management
of online information portals and social media platforms. - Membership to a professional public
relations body e.g. Public Relations Association of Uganda and any other
equivalent and recognized relevant professional body. - Excellent interpersonal and communication
skills both written and verbal. - Team player with strong leadership and
management skills; and ability to work under pressure and meet deadlines. - Hands on mentality, flexible, proactive
and creative.
above requirements should submit their applications with curriculum vitae and
include names and contacts of 3 credible referees, copies of relevant academic
and professional qualifications. Applicants should ensure that their contacts
(Phone and Email) are indicated in the cover Letter and CV.
Tourism Board, P.O. Box, 7211 Kampala, Uganda.
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