Job Title: Spirits Marketing Manager
Organization: Diageo
Duty Station: Kampala, Uganda
AutoReqId: 39976BR
About Diageo:
Diageo plc is
a British multinational alcoholic beverages company headquartered in London,
England. It is the world’s largest producer of spirits and a major producer of
beer and wine. Diageo’s brands include Smirnoff, Johnnie Walker,
Baileys and Guinness.It also owns 34% of Moët Hennessy, which
owns brands including Moët & Chandon, Veuve Clicquot and
Hennessy. It sells its products in over 180 countries and has offices in
around 80 countries.
a British multinational alcoholic beverages company headquartered in London,
England. It is the world’s largest producer of spirits and a major producer of
beer and wine. Diageo’s brands include Smirnoff, Johnnie Walker,
Baileys and Guinness.It also owns 34% of Moët Hennessy, which
owns brands including Moët & Chandon, Veuve Clicquot and
Hennessy. It sells its products in over 180 countries and has offices in
around 80 countries.
Job Summary: The Spirits Marketing Manager will manage and control the consistent
profitable growth of the entire spirits portfolio assisted by two brand
managers. Aims at guiding the brands’ long term strategy and ensuring yearly
plans and objectives are developed, implemented and achieved.
profitable growth of the entire spirits portfolio assisted by two brand
managers. Aims at guiding the brands’ long term strategy and ensuring yearly
plans and objectives are developed, implemented and achieved.
Key Duties and Responsibilities:
- Lead the development of the Spirits Game
Plans and ensures brand positioning is clear, consistent & distinctive
and delivers the projected financials - Develop and drive implementation of an
advantaged route to market to unlock spirits distribution and share gain
and drive the transformation of spirits in Uganda to match global
standards - Design and manage initiatives and
campaigns to deliver +/> 50% market share in line with Diageo Africa
Spirits vision - Provide leadership support to the
Spirits team by ensuring that the appropriate structures, systems,
competencies and values are developed in order to meet and exceed the
goals of the Marketing plan. - Monitor and control the Spirits budget
to ensure attainment of objectives, within allocated spend and maximise
return on investment - Manage the client/agency relationship
and ensure the agency delivers the best possible output on the Spirits
brands. - The
Manager will form part of the UBL Extended Management team and plays
a key role in the functional leadership agenda. - He /
she will have line management responsibility for Brand Managers and
Executives and will be required to coach and develop the team,
conduct performance reviews, provide regular up-dates, develop brand
plans, ad campaigns and game plans, etc.
Qualifications, Skills and Experience:
- The prospective applicant should possess
a Bachelor of Commerce or related degree or MBA. - CIM Diploma
- At least seven years’ marketing
experience in a FMCG environment, with 2 years people management
experience. - Prior experience in marketing
management, development and execution of advertising strategies and price
and margin management are required. - 2 – 3 years Spirits Brand Management
experience - Proven success with new products
launches and marketing - Proven at building strong relationships
quickly across functions (and ideally geographies) - Good at creating Simple Strategies out
of Complex contexts - Strong coaching capabilities
- Strong commercial acumen & customer
understanding - Results oriented
- Passionate about consumers and great
generator of insights - Ability to manage multiple priorities,
with multiple consumer types, across multiple brands and functions
How to Apply:
All suitably
qualified candidates should visit the web link below and create a profile on
the Recruitment website by entering their e-mail addresses
qualified candidates should visit the web link below and create a profile on
the Recruitment website by entering their e-mail addresses
Please visit
web link below and click Apply now if convinced you have the job requirements
web link below and click Apply now if convinced you have the job requirements
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